marketing & social media strategy consultant and trainer focused primarily on helping public sector organizations achieve their objectives more efficiently and effectively
international keynote speaker on the topics of strategic marketing, new media, modern communications, social media engagement and government 2.0
Public Sector Marketing 2.0 - Mike Kujawski's blog on government, association and non-profit marketing in a Web 2.0 world
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Over the next few blog posts I will debrief a few of the many events I attended this Spring. I have included only key takeaways and interesting insights (ok, well I find them interesting anyway…). The SRDC Open Data Consultation was an invitation only event, which I had the pleasure of participating in. I have agreed not to disclose any names, however I was given permission to publicly discuss some of the content.
Last week I attended the Social 2011 Conference in Boston (put on by Radian6). I have a ton of takeaways, however to get them all you may want to take a look at either my tweet stream from last week or search through the entire #social2011 hashtag stream (well over 10,000 tweets went out over the course of 48hrs).
It was great to catch up with some of my colleagues from the private sector world of social media, especially since most of my professional community and clientele belongs to the public sector (or non profit) social media space. I’m always quickly reminded that while the private sector (in many cases) may be a few years ahead, it’s not without it’s own unique challenges.
The first phase of our project in Tanzania is now over. What an experience.
What are we doing there exactly? I can’t provide details at this point, however what I can say is that we’re working with the Ethics Division of the President’s Office, Public Service Management (PO-PSM) to develop a social marketing/behaviour change program to advance Ethics change in the public service. Our role is essentially to lead and educate the Tanzanian team responsible for ethics in the preparation of a social marketing strategy and program materials to support the implementation and evaluation of a pilot, facilitate the development and utilization of evaluation tools and help develop the means through which feedback will be obtained.
