Tips and insights from Mike Kujawski on strategic digital marketing, behaviour change, and disruptive technology in the nonprofit and public sectors.
Quite a bit of my consulting work lately has focused on helping clients counter false information spreading online. This sort of engagement can very quickly lead to rough and murky waters, especially if an organization does not arm itself with proper ongoing situational awareness tools in order to differentiate between the bad actors who are steering the narrative and the people unknowingly posting false information.
Continue reading “Misinformation vs. Disinformation vs. Mal-information”
A few weeks ago I was invited to Astana, Kazakhstan by the United Nations Development Program to deliver a workshop on the latest strategic digital / social media marketing and communications best practices being used by the public sector here in Canada and around the globe. The audience was composed of about 40 Press Secretaries and Heads of Communications for the various Ministries in Kazakhstan. Continue reading “Disruptive digital forces in Kazakhstan”
Last week, Facebook held its annual F8 conference where Mark Zuckerberg and team announce Facebook’s latest features and overall strategic focus. What Facebook invests time and resources in tends to set the course for the entire digital ecosystem. The gargantuan social network is about to hit 2 billion monthly users with hundreds of thousands of developers actively creating applications for it. While numerous topics were covered at F8 over the course of two days (videos available here), here are a few key highlights from my own notes. Continue reading “New Facebook Features and Why They Matter”