marketing & social media strategy consultant and trainer focused primarily on helping public sector organizations achieve their objectives more efficiently and effectively

international keynote speaker on the topics of strategic marketing, new media, modern communications, social media engagement and government 2.0

Public Sector Marketing 2.0 - Mike Kujawski's blog on government, association and non-profit marketing in a Web 2.0 world

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Posts Tagged ‘communications’

May 25, 2011

Canada’s only Public Sector & Non-Profit Marketing Forum

Next week is a big week for us as it’s the second year that CEPSM is running the MARCOM Annual Forum, which was formerly run by CMG Canada (now part of CEPSM). For all of you newbies, the MARCOM Annual Forum is the only event in Canada that caters specifically to government, non-profit and association marketers and communicators.

April 27, 2011

The State of Mobile in the Canadian Government

Ok, the title may be a stretch, but I have put together a quick visual presentation of current government mobile apps and websites based on the input I received on my mobile government wiki. Why did I do this? I figured it might help some of you govies strengthen your case for mobile by showing what others have already done. Government organizations often like to follow the leader rather than lead (doesn’t apply to all of course , the leaders know who they are).

March 01, 2011

Asante Sana Tanzania!

The first phase of our project in Tanzania is now over. What an experience.

What are we doing there exactly? I can’t provide details at this point, however what I can say is that we’re working with the Ethics Division of the President’s Office, Public Service Management (PO-PSM) to develop a social marketing/behaviour change program to advance Ethics change in the public service. Our role is essentially to lead and educate the Tanzanian team responsible for ethics in the preparation of a social marketing strategy and program materials to support the implementation and evaluation of a pilot, facilitate the development and utilization of evaluation tools and help develop the means through which feedback will be obtained.

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