Your chance to “Join the conversation!”
A fabulous little promotion is being put in place by the makers of the video chat software ooVoo. They are hosting a series of FREE 6-way video conferences with the “Who’s Who” of social marketing (Starting February 10th). Anyone is welcome to sign-up for these, however spots are filling up fast. This is a great opportunity for people to chat with the leading bloggers and authors in the field:
- Mitch Joel/Six Pixels of Separation – yep, that’s me
- Steve Hall/AdRants
- Bob Garfield/AdAge & On the Media
- Joseph Jaffe/JaffeJuice
- John Wall & Christopher Penn/Marketing Over Coffee
- iJustine
- Marshall Kirkpatrick/ReadWriteWeb
- Irina Slutsky/GeekEntertainment.tv
- Connie Reece & Susan Reynolds Every Dot Connects / Boobs on Ice
- Chris Thilk/Movie Marketing Madness
- Erin Kotecki Vest/Queen of Spain
- Dave Delaney/Two Boobs and a Baby +
- Jack Myers & Friends/Media Village
- David Meerman Scott/The New Rules of Marketing & PR
- Geoff Livingston/Now Is Gone
- Allan Cox/Your Inner CEO
- George Parker/Madscam
- Scott Sigler
- Chris Brogan
- C.C. Chapman
- Susan Reynolds/Boobs on Ice
- Laura “Pistachio” Fitton
I’m already fascinated with this application (which I will be using for the first time). The registration was a breeze and the simplicity of the website was great. However, what really caught my eye was the main feature of this chat tool, which is the ability to video-chat with up to 6 people at once (not bad for a free product). The promotion of this event , which is called “My ooVoo Day” has in my opinion, been executed perfectly as well. I’m guessing each one of the bloggers reached out to their blog/podcast subscribers, Facebook group members, LinkedIn contacts, and traditional mailing lists (which in aggregate is well into the hundreds of thousands of targeted marketing folk). The rest is word-of-mouth and viral. The benefit to the experts? Authority building amongst a tight-knit community (permanently stored on the web) and potential leads. The benefit to ooVoo? Hands-on demonstration of their free web application in action. How does ooVoo make money? My guess is Affiliate advertising.
[...] the heck is ooVoo? A free video-chat application that lets you connect with up to 6 users at once (see last week’s post). Over the last few days, participants from around the world logged on to try it out and chat with [...]