marketing & social media strategist focused primarily on helping public sector organizations achieve their objectives more efficiently and effectively
international speaker and workshop facilitator on the topics of strategic marketing, modern communications, social media engagement and government 2.0
Public Sector Marketing 2.0 - Fresh insights on government, association, and non-profit marketing in a Web 2.0 world
I recently switched smartphones (now representing 50% of the worldwide cell phone market) from RIM‘s Blackberry Storm to Apple’s iPhone 3GS. Why did I do it, and more importantly why should you care?
The first reason is simple. On November 5th, 2009 Telus released the iPhone, finally taking the Canadian network monopoly away from Rogers (i.e. not my provider of choice to put it lightly).
A few of my contacts at Google (i.e. owners of YouTube) have recently informed me that the branded YouTube channel (formerly $50,ooo to setup), is now being offered for free to all government departments (this includes the Canadian Government of course).
What’s the difference between a branded and non-branded channel?
Here’s the 3rd installment of my favourite video series (i.e “Did You Know”) illustrating the changing media landscape. No explanation necessary, just watch the video and enjoy.
The original Did You Know 3.0 video can be watched here.
