marketing & social media strategy consultant and trainer focused primarily on helping public sector organizations achieve their objectives more efficiently and effectively
international keynote speaker on the topics of strategic marketing, new media, modern communications, social media engagement and government 2.0
Public Sector Marketing 2.0 - Mike Kujawski's blog on government, association and non-profit marketing in a Web 2.0 world
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I love open data initiatives; Especially when they are Canadian (my home turf). I wrote about the premise behind the Apps for Climate Change contest back in April, and now that we have submissions, I want to remind you to vote. The total number of submissions that met all requirements is 16, a huge success in my opinion given the infancy of apps contests in Canada. You can see demos and vote for your favourite apps here.
Earlier this summer, the Office of the Privacy Commissioner of Canada posted up their Twitter Policy. While a few other departments were already on it (such as the Get Prepared – PSC – Twitter Policy), this is the first one that is publicly posted in full detail rather than just in summary form [Correction 24/08/2010: Public Safety does indeed have its full Twitter policy posted here.] This is good news for all of you still stuck trying to convince the “clay-layer” of middle-management that Twitter can be used for significantly more strategic purposes than finding out what Justin Bieber is up to.
Those of you that know me personally, know that I like to be blunt, no beating around the bush. This isn’t always easy when dealing with clients, but is often necessary nonetheless. One issue I have run into on a few occasions now is organizations thinking that social media engagement is the be-it-end-all solution to all of their marketing problems. Usually the mentality behind this is that social media engagement will allow them to drastically increase awareness of their product/service at very little cost and have more people using it as a result.
