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Author: Mike Kujawski

How will we know if we have achieved success with social media?

Published by Mike Kujawski on August 31, 2011

I was recently asked the question “how will we know if we have achieved success in our social media engagement?” (i.e the age old ROI issue)  by a someone from my client’s senior management team. The only problem was that it was a closing rhetorical question for which they did not actually want to hear a response at that particular moment.

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Welcome Shared Services Canada

Published by Mike Kujawski on August 4, 2011

It’s official !

“The Honourable Rona Ambrose (@MP_RonaAmbrose) , Minister of Public Works and Government Services and Minister for Status of Women, along with the Honourable Tony Clement (@TonyClementCPC), President of the Treasury Board and Minister for the Federal Economic Development Initiative for Northern Ontario, today announced measures to streamline and identify savings in Information Technology (IT) through Shared Services Canada” , a new government agency (see full press release).

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State of Social Media Monitoring Survey

Published by Mike Kujawski on July 21, 2011

Once in a while, my organization CEPSM.ca conducts research geared at public sector and non-profit marketing/communications professionals. The research is meant to benefit the entire community as it addresses knowledge gaps in the industry. A few weeks ago, CEPSM partnered up with Environics Research Group to launch the “State of Social Media Monitoring in the Public and Non-Profit Sectors Survey“. If you haven’t yet responded, please do so asap. The survey takes less than 3 minutes to fill out.

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