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Mike Kujawski's Blog | Navigating Digital Disruption Posts

State of Social Media Monitoring Survey

Once in a while, my organization CEPSM.ca conducts research geared at public sector and non-profit marketing/communications professionals. The research is meant to benefit the entire community as it addresses knowledge gaps in the industry. A few weeks ago, CEPSM partnered up with Environics Research Group to launch the “State of Social Media Monitoring in the Public and Non-Profit Sectors Survey“. If you haven’t yet responded, please do so asap. The survey takes less than 3 minutes to fill out.

How using a marketing approach can help open data

One of the biggest barriers to the growth of the open data movement in my opinion is that nearly every open data related meeting/event is still comprised primarily of data geeks and app developers. The language that is used by this community (e.g. machine readable data, open access, genomes, geo-spatial, etc…) confuses the typical non-geek beyond hope. If you don’t capture the minds of the non-geeks out there to stimulate demand, how on earth are open data initiatives (e.g. data.gov and data.gc.ca) going to stay alive?

Social Media Revolution 2011 – The new Erik Qualman video

Those of us in the social media fishbowl are all familiar with the Socialnomics video series by Erik Qualman. I have used various versions throughout the years in my presentations, however not so much over the last few, due to the simple fact that many of them were being over-played and over-hyped. Another element I wasn’t a fan of was the amount of American only statistics in past videos, especially considering how global social media has become.